SFIC Hoops Event Goes Well for All

We are proud to have been able to execute the 2014 Basketball Festival for the Scholarship Fund for Inner City Children once again this year. We ran the even start to finish and provided all marketing and colaterals. We also designed and executed a 12-page Star Ledger supplement for the day of the event. Here’s a look at it:

Click Here

Need your event handled? Just phone us!  201-939-8601.

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Exhibiting Smart

I attended an expo last year that was geared towards attracting B2B visitors. Companies that served other businesses were invited to rent booths. There were over 50 booths, but one stood out in my mind. It was an entrepreneur who made a plastic change-sorting, tabletop coin bank.

I went to his booth and watched a one-on-one demonstration. (I’d seen this product in other forms on TV, in catalogs and on the Internet.) A cute device, nothing new, but the main point here is that it was a B2C product – a consumer retail item. And it was being touted in a B2B event – a business service expo.

I saw no one buying this product at the expo – because the attendees were looking for business connections, not a cute little bank. This vendor was at the wrong expo!

Think carefully about what expos you participate in. Exhibiting at the wrong event can be very costly, and perhaps even damaging to how people perceive you. The exhibitor in my story spent $400 for his booth and probably sold one or two of his units the entire day. He spent all day there, too. And people most likely viewed him as a hindrance to their progress in making the expo rounds. His reputation as being smart was bruised.

Positive Impact Partners 201-939-8601.

– Danielle Fry, Director of Creative Services

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Are you renting a booth at an exhibition this year? Here’s a great idea to gain more foot traffic at your location.

photos at your exhibit boothGot an iPad or netbook, cell phone camera? You can use it to do a play-by-play starting the minute you begin to set up your booth. Take pictures as you set up, and immediately post them on Facebook and Twitter!  Be sure to advertise your ‘photo booth’ plans a week before the event.

Then, when guests visit your booth the day of the expo, ask them permission to take their photo, and immediately post them! You’ll have a play-by-play, real time photo album on line for all your followers to see.

Place the first names of those photo’d in the captions as you post them to social media. Want to make memorable pictures? Kids, seniors and couples holding up your giveaways or a sign with your logo on it!  (have a small permission slip handy to get permission to use their photo).

 Positive Impact Partners – 201-939-8601.

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OpenSignIt’s 2014 and Positive Impact Partners is open and ready to help you make your 2014 a success. We help many of our clients ‘pump it up’ using marketing, advertising and social media to promote their businesses, causes and entrepreneurial ventures.

Why not you? Just phone us and we’ll meet with you to discuss what we can do to help you succeed. We have a friendly, capable staff, with combined, over 100 years of experience in all areas concerning marketing you to the local area or to the world.

201-939-8601. We’re on YOUR team!

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An Ode to Events

Got an event you need planned,
Or a booth you just need manned?

Positive Impact Partners
Can give you a hand!

Just give us a call
We’re friendly, after all.
And we’ll show you how

We’ll make your event “WOW!”

Positive Impact Partners 201-939-8601.

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Merry Christmas!


Screen shot 2013-10-30 at 1.30.01 PM

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Christmas Parties – We Do That!

Event ManagementEvery year Positive Impact Partners executes the Team Walker Christmas Party for all the students of the Team Walker Learning Center in Jersey City, NJ.

Pizza, cake, games, crafts, characters and a visit from Santa are always on store at these parties as well as a gift for every attendee.

Tomorrow, December 20th Team Walker is holding it’s Christmas party and our staff will be there executing the entire event.

Positive Impact Partners is Northern New Jersey’s premier non-profit event specialist. 201-939-8601. 

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Attend a Great HS Basketball Event!

sficlogo_lores_4WEBonlyWe are proud once again to be executing the Annual Basketball Festival to benefit the Scholarship Fund for Inner-City Children of Newark, NJ.

The 11th edition of The Scholarship Fund for Inner-City Children Basketball Festival (SFIC) will be held over a three-day period starting on Friday, January 3rd and wraps up on Sunday, January 5th at Kean University’s Harwood Arena. This year’s festival features the very best of New Jersey High School basketball.

Tickets and more information can be viewed at sfichoops.com.

Do you have event needs? We are experts at festivals, galas, fundraisers, showcases, sports events, expos, walks, runs, bike-a-thons and more. Why not give us a call at 201-939-8601 and talk about your needs. No event is too small! Positive Impact PartnersWe’re on Your Team!

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Prove to Me I Should Blog!

Why Do I Need to Blog?

Companies, organizations or establishments that blog typically have 97% more inbound links than those that don’t, which means more search engine traffic.

• 61% of consumers have made a purchase based on a blog post that they read.
• 60% of consumers and B2Bs feel positive about a company after reading its blog.
• 70% of consumers and B2Bs learn about a company through its blog versus ads.

Afraid of blogging? Don’t have time? Want to do it but you’re not good at writing? Call PIP. We can do it all for you. Lots of plans to choose from. 201-939-8601. We’re on YOUR team! (call us from anywhere in the USA … we can work with you no matter where you are)

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