Tag Archives: Marketing

Do You Have Analysis Paralysis?

If you are constantly adjusting your ads, direct mail or other graphic pieces and spending hours moving elements of the ads here and there … STOP! You are certainly in Analysis Paralysis. Either hire a graphic designer or ad agency … Continue reading

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Why Outsource Your Marketing

While outsourced marketing is not a new idea, it provides many benefits for companies looking to change up their marketing plan, expand their reach, build brand awareness, increase sales quality, or put on more company and community events. Outsourcing your … Continue reading

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Email Marketing: Etiquette is Key

When creating an email marketing campaign, it is important to stick to some key etiquette guidelines: Stay away from spamming. Don’t send mail to people you don’t know, or who haven’t requested it. Their email service will filter out emails … Continue reading

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Don’t “Fall” Down!

OK, so your Summer ad and marketing campaigns have been locked and loaded and are ready for placement throughout the season. July is the month for planning your fall program! You may think that Labor Day is 3 months away, … Continue reading

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Choosing the Right Firm

Do you have a bland brochure that does a poor job of motivating prospects to do business with you, or even worse, no brochure at all? Your brochure is the first hand-to-hand marketing piece a prospect sees when meeting you, … Continue reading

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Sandy wasn’t Dandy

Well Hurricane Sandy has come and gone. We hope you have not been negatively affected, but if you’ve had damage to any of your marketing materials, or need ads designed to let your customers know you are still in business, … Continue reading

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New Business, New Look!

You want to make sure your product is branded with the right kind of “pizzazz” that sparks the interest of perspective clients. Your “clicking appeal” is vital to ensure that your Internet investments are not wasted. Give them a reason … Continue reading

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